本案例由江南大学商学院的朱晋伟教授团队撰写，江南大学商学院案例中心研究员陈田田全文改编，江南大学商学院案例中心研究员李文涛为责任编辑，作者拥有著作权中的署名权、修改权、改编权。

摘要：飞行员是一个专业技术要求高、工作强度大的岗位，是航空公司的核心竞争力。随着民营航空公司的崛起以及国外航空公司的冲击，中国民航产业发展到达了瓶颈期，国有航空公司相对固化的管理制度和有限的上升空间，在强调“人才战略”新形势下显得有些格格不入；相对传统的管理层和80后、90后飞行员团队难免产生观念上的差异；而民营航空公司管理灵活对飞行员的吸引……种种原因使得越来越多的飞行员有了离职的打算。本案例通过分析苏南瑞丽航空累积已久的管理问题和员工流失问题，深入挖掘了员工离职的缘由，以及行业固化规定、新生代员工管理理念和公司存在的管理漏洞等等，希望能够为国有航空公司的管理者提供一些管理方向上的新考量，能够在有限范围内做好员工激励，消除员工离职意愿，在员工需求和公司发展之间找到均衡点。

关键词：苏南瑞丽航空；国有民航企业；管理制度；员工离职

Ruili Airlines: Highlighted Employee Retention Problem

Abstract: Pilots are required with high professional, technical requirements and strong work intensity, which are the core competitiveness of airlines. With the rise of private airlines and the impact of foreign airlines, the development of China's civil aviation industry has reached a bottleneck period. The relatively rigid management system and limited room for improvement of state-owned enterprises seem to be out of place in the new situation of emphasizing "talent strategy". Relatively old-school, traditional management and post-80s, post-90s pilot teams will inevitably have different points in management concepts; And the private airline management is more flexible, constantly throwing "more money and less work" olive branch to excellent pilot…... For a variety of reasons, more and more pilots are looking to jump ship. Through analyzing management and employees problems existed in Sunan Ruili Airlines, this case digs into the causes of employee turnover, and aviation industry inherent rules, new generation staff management ideas and the existence of loopholes in management company, etc. It hopes to be able to provide managers of state-owned civil aviation enterprises some thoughts on new management directions, motivate employees within a limited range, eliminate employees' turnover intention, and find a balance between employees' needs and the company's development.

Keywords: Ruili Airlines; State-owned airlines; Management system; Employee turnover